Capture searches that matter

The quickest and most effective way to drive qualified traffic to your website? PPC, also known as pay-per-click, is one of the most powerful tools in your digital arsenal. Get more qualified leads. Drive traffic that matters. How? A smart PPC agency follows the data.

HOW TO SCALE A PPC CAMPAIGN

  • DATA

  • STRATEGY

  • TESTING

  • ITERATION

 

 

PPC management is about understanding user intent. Learning what terms people use when searching for products and services like yours. And then crafting engaging messages to those audiences.

FAST FACTS ABOUT PPC SERVICES

EXPERT KEYWORD RESEARCH

We crunch the numbers. We look at keywords. We look at keyword combinations. We look at how often people use those words in search results. We go a little cross-eyed looking at all these word combinations.

 

BID MANAGEMENT 

Simply put, it’s how we determine what to bid on specific keywords. Sometimes it makes sense to spend more on certain terms. Other times we need to get stingy. Of course, we use A.I. to help us calculate the best prices. We use every advantage we can get.

AD PLACEMENT

As part of our overall strategy, we determine the best places for your ads to appear. That could be on Google or Bing search results. That could be display ads or videos. It all comes down to the best place for the best price. You know, the most bang for the buck.

 

OPTIMIZATION

It’s not enough to set up a campaign and run it. Bonsai is constantly testing. Testing our message. Testing different audiences. Testing different ways to reach those audiences. We measure twice. Cut once. Then start the whole thing over again.

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IBEW Local 46 has another organizing campaign event on Friday, August 24 and Saturday, August 25 at the White River Amphitheater. We will have our join46.com booth at the Pain in the Grass Concert. If you would like to volunteer, meet some new electricians, talk with them about what the IBEW has to offer while enjoying some great bands, please email Deva Nelson at [email protected].

Puget Sound Electrical Workers Healthcare Trust invites you to this year's Coalition 2018 Health Fairs. Located in Kent at IBEW Local 46 on September 22 (8am-12pm) and Bothell at IUOE Local 302 on October 6 (8:00 a.m.-12:00 p.m.).

STEWARDS CLASS: Monday, September 10 and Tuesday, September 11 (must attend both days) 5:00 – 9:00 p.m. each night. Please Contact DISPATCH to Sign Up. 253-395-6530

JOHN HANCOCK 401k Plan Class. Thursday, September 27, 2018 @ 5:00 p.m. or Saturday, September 29, 2018 @ 9:00 a.m.  Please Contact DISPATCH to Sign Up. 253-395-6530

RETIREMENT EDUCATION CLASS: Saturday, October 6 @ 9:00 a.m. – 12:00 p.m. IBEW Local 46 will be having the WPAS staff here at the Hall this Fall for a retirement education class. Please Contact DISPATCH to Sign Up. 253-395-6530

MOUNTAIN BIKE CLUB: Contact Mark Samuelsen at [email protected] or 253-395-6528 if you are interested in getting together to ride!

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